If you’re a creator looking to maximize your influence (and your income), this is the update you’ve been waiting for. Our partner company, Later, just announced a game-changing partnership with Snap Inc., making it easier than ever to discover, connect, and collaborate on Snapchat—all from one powerful platform.
With this integration, brands and creators can now streamline their Snapchat strategies like never before. Whether you’re growing your audience, landing brand deals, or planning content across multiple platforms, Later’s new Snapchat tools put everything at your fingertips.
What’s new?
Later is the first to bring together Snapchat’s Public Profile API (organic posting) and Creator Discovery API into a single platform. Here’s what that means for creators and brands:
For Brands & Marketers:
- Easily find Snapchat Creators based on keywords, topics, and audience size.
- Review creator content across platforms to find the best fit for campaigns.
- Manage influencer partnerships seamlessly, from discovery to campaign execution.
- Schedule and publish Snapchat content alongside Instagram, TikTok, and more.
For Creators:
- Join Later’s creator network to land more brand deals.
- Use analytics and planning tools to grow and optimize your Snapchat presence.
- Monetize your content by connecting with top brands for paid collaborations.
- Seamlessly schedule Snapchat posts just like you do with Instagram and TikTok.
This partnership bridges the gap between creators and brands, making it easier than ever to collaborate, create, and convert influence into income.
Why this matters for Mavely creators
At Mavely, we’re all about helping everyday influencers turn their passions into profit. We know that Snapchat is a powerhouse for Gen Z and Millennial audiences, and this partnership means:
- More brand opportunities for Snapchat Creators.
- Better tools to manage and scale your content.
- A smoother workflow for scheduling and monetizing your posts.
With over 850 million monthly active users on Snapchat, this is a huge opportunity to tap into an engaged audience and build authentic brand collaborations.
What’s next?
Later and Snapchat aren’t stopping here. The partnership will continue to grow, with more audience insights and reporting capabilities on the way. That means even better data, smarter collaborations, and bigger earning potential for creators.
If you’re a Mavely creator, this is your moment to explore how this powerful partnership fits into your content strategy. Whether you’re looking to grow your audience, connect with new brands, or fine-tune your analytics, this integration gives you the tools to make it happen.
Want to learn more? Head to Later.com for all the details.
